The end of the year is a great time to get a jump start on planning for the next year. In the marketing world, a commonly used tool is an Editorial Calendar. An Editorial Calendar is used to plan out your digital marketing tasks for your business. These can be your social media posts, podcasts, blogs, newsletters, promotions and more. Whether you use paper, a spreadsheet or an online program, they are all used to keep you on track and focused.
Every year, Chill Digital Marketing creates an updated Editorial Calendar that can be used for the whole year. Simply go to our website’s home page, enter your first name and email address on the pop-up form on the right side of the screen (top of the screen on mobile), and you will get instant access to our 2019 Editorial Calendar.
Once you get your FREE 2019 Editorial Calendar, start with the Instructions tab. This should answer most common questions. If you still have any questions, feel free to shoot us a message anytime on our website: https://chilldigitalmarketing.com/contactus/
If you want a cloud-based solution, there are a few platforms you can choose from.
Co-Schedule is a robust program that offers much more than just an editorial calendar. They also offer email marketing, analytics, blog and social posting and more.
DivvyHQ is an online program that has content calendar planning plus project management features.
Trello is another online tool that not only helps you keep your digital posting organized, but it is a great tool to use when collaborating with others.
Content DJ helps you not only organize your posting schedules, but also helps curate your content as well.
Traditional media used editorial calendars to sell ad space on their publications. Therefore, they generally worked in 60-90 day cycles. Today it’s not much different. You should sit down at a minimum quarterly to map out your posting schedules for your digital marketing. Depending on the method you end up using (paper, spreadsheet, online), you can be as general or detailed as you want to be.
We at Chill Digital Marketing have been honored to work with Realities for Children Boulder County on their digital marketing needs for several years now. We know how important it is to get the message out about the needs of the thousands of abused and neglected youth right here in Boulder County. The power of social media has also helped us spread the messages of the heart first businesses in our community that have committed themselves to supporting this amazing organization through their Business Membership Program.
Our own founder and leader, Dianna Rands, has spent the past 6 ½ years supporting Realities in various capacities. And she has been an Ambassador the past 2 years. We live and breathe Realities in our offices. It is our #1 supported cause – helping our Boulder County youth.
At Chill Digital Marketing, we offer services from training workshops to consulting to do it for you marketing. We are here to support solopreneurs and small businesses in any capacity they need. Visit our website for the latest offerings in our Workshop Series. And Realities for Children Business Members always get 35% off our workshops!